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Category: Beer

On-Premises Tap Handle Management

In a couple of weeks I will be speaking on this very same topic to on-premises owners and employees at the Nightclub and Bar Convention and Trade Show in Las Vegas, in a session called Rotation Nation: Maximizing Your Craft Beer Selection, it is going to be lots of fun

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“Whale” Sales – Limited Release Marketing

  Limited Releases.  Rares.  Whales.  Trophies. Collectors items.  Investments. Beers. Call them what you will, these brands are unique tools used within the industry to not only generate revenue and brand recognition, but to increase velocity for the brand the entire year. Some production companies have built their model on

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My Very Speculative Crystal Ball for 2016

  Everyone is always trying to guess the next trend in the markets, and what the next new wave will be.  The market is changing so rapidly, predicting the trend is 25% industry insight, 25% market trends, and 50% luck.  So here I shake my crystal ball, and see what

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What to look for in a Beer Festival

Great Beer Festivals – What to Look For Beer festivals are popular around the world.  They occur in large metropolitan areas, medium-sized college towns, and small rural areas.  What makes a beer festival so attractive is that it is a way for a community to gather to relax, enjoy a

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The Beer Industry

Getting Started in the Brewery/Brewing Industry Before even beginning operations in the production or sale of brewery based products, a business owner must first decide on what type of brewery based activity that the new business will engage in.  Doing this will not only determine the specific application procedure needed

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TTB Review

What is the TTB? The Alcohol and Tobacco Tax and Trade Bureau, also known for short as the TTB, is the department of the Federal Government that regulates Federal permitting, labeling of, and marketing of alcohol and tobacco in order to protect consumers. Are you thinking about getting started in

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Craft Beer vs. Big Beer

“Craft beer versus big beer”.  We’ve all heard it.  Whether or not we understood what we heard is another story. Let’s define some of these terms before the bitter battle between beers begins. (Say that 5 times fast after a few of your favorite brew) Beer, as defined by Merriam-Webster,

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TTB to Continue Enforcement Actions:

TTB has been in the headlines recently stemming from a Northern California wine cellar operator’s failure to pay excise taxes.  On September 16 of this year, owner and operator of Monterey Wine Services, Brenda Jo Kibbee, received a sentence of nine month’s imprisonment for “intentionally failing to pay Federal excise

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TTB Formula Approval – Recent Changes, Part 2

A few weeks ago, we posted a blog focusing on recent changes to TTB’s formula approval process. These changes were designed to streamline the formula approval process for brewers. While Part 1 of the blog outlined changes relating to ingredients used in production, Part 2 will focus on TTB’s changes

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TTB Formula Approval – Recent changes

Ingredients and Processes Used in the Production of Beer Not Subject to Formula Requirements – TTB Ruling Number 2014-4 Interpreted This is the first of a series of blogs interpreting the TTB’s efforts to streamline the formula process for breweries.  This blog will focus on TTB’s adjustments to the formula

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