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Welcome to Craft
Beverage Consultants
As a small business owner, you may assume that professional business consulting is a luxury only large companies can afford. Don’t be so sure. Craft Beverage Consultants offers services that not only fit your budget, but usually pay for themselves through increased sales or improved efficiency.
Whether you need a high-level review of your strategy and competition, new ideas for marketing, or tactical advice on information technology, finances, or personnel, we can help. Our consultants have the training to grasp complex business issues – and the experience to know which ones really matter.
Why not let an informed, independent partner help clarify your company’s most critical issues and objectives?
Guiding Small Businesses to Success
Independent Advice, Informed Opinions, Expert Services
Today’s marketing environment is tough. With the economy still on the mend and consumers having more choices than ever for product and service providers, is critical that your business stands out. A great way to separate yourself from the competition is by producing the best marketing materials possible. That’s where Craft Beverage Consulting comes in. We’ll combine your great business ideas with our great creative ideas to develop a campaign that will get noticed.
Contact us right now for your FREE, no obligation business analysis.
Not all budgets allow for a chain account manager, or someone to manage multiple distributors, but we can assist and execute that role.
Our Strategies for Your Success
Development, production and delivery of projects from proposal right up to delivery
Delivering events on time, within budget, that meet (and hopefully exceed) expectations
Setting, communicating and maintaining timelines and priorities on every project
Communicating, maintaining and developing client relationships
Managing supplier, distributor, and retailer relationships
Managing operational and administrative functions to ensure specific projects are delivered efficiently
Providing leadership, motivation, direction, support, enhancement, and growth to your team
Traveling to onsite inspections and project managing events, installations, sales calls, chain account and distributor meetings
Being responsible for all project budgets from start to finish
Ensuring excellent customer service and quality delivery
What could a consultant do for you?
There are seven things our consultants like to
focus on at Craft Beverage Consultants
- Provide information
- Solve problems / issues / challenges
- Diagnose, and redefine problems / issues / challenges & opportunities
- Recommend
- Implement
- Build consensus and commitment around corrective action
- Facilitate client learning
- Permanently improve organizational effectiveness
And the last three, are the mark of the ‘better’ and more effective consultant.
Why does an organization engage a consultant?
These are the 12 most common needs for consulting help:
- Temporary assistance
- Objective review
- Third-party request for problem / opportunity identification & resolution / realization
- Surviving a crisis
- Initiating change
- Obtaining funding
- Selecting key personnel
- In-house education
- Conflict resolution
- Executive assistance
- Government regulatory assistance
- Socio-economic and political change
These needs can be broken down into six parts:
- We must have specific skills
- We require knowledge
- We demand experience
- We will set a timeframe
- It’s necessary for the consultant to have frequently addressed our needs
- Objectivity is a necessity
What’s the role of the consultant?
Having defined a need for consulting help, we then consider the consultant’s role in addressing these needs, and there are six:
Coach
Expert
Facilitator
Mentor
Trainer
Temporary Representation
In practice, the consultant’s project role is typically a combination of #2 (the Expert in the room) plus one of the others.
